eArticle: Chris Stevens on Alice for the iPad
Check out Chris Stevens on Alice for the iPad, Book Apps, and Toronto: a Q & A to hear the story of the phenomenon that knocked publishers on their patoots in 2010. Stevens shares how a fortuitous combination of unemployment, hard work and technical skills resulted in the development of a new, interactive format that sparked a mad rush to get on the interactive eBook bandwagon. He gives a scathing overview of the eBook industry:
What’s happening at the moment is that most publishers are handing their major titles over to app developers who are ruining these titles with rushed, unprofessional layout and design. There is this weird situation where programmers are suddenly being given free rein to design books. We watch as publishers like Random House outsource the design of cherished titles to programmers who—despite their excellence at programming—are not designers. The complete lack of care and attention paid to the production of digital books is genuinely mystifying.